To celebrate the Holy month of Ramadan, Ooredoo Kuwait, member of international Ooredoo group has recently held its annual staff Ramadan ghabka at Jumeirah Messilah Beach Hotel. The fun filled event was attended by the Chairman and CEO of Ooredoo Group Sheikh Saud bin Nasser Al Thani, the CEO and General Manager of Ooredoo Kuwait Sheikh Mohammed bin Abdullah Al- Thani along with executive managers and department heads.
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A folklore show and speech to officially open the event
The night has started with a folklore show by a popular local band complementing to the traditional atmosphere themed with the 80s and 90s Souq Waqif style, which was part of Mubarkiya Market back then, known for selling traditional clothes, oriental perfumes, Arabic spices, gold items and antiques.
Famous presenter Salman Al Najadi was the MC of this special evening, he started by inviting Ooredoo’s Director of Corporate Communications, Mijbil Alayoub to say few words followed by a short speech by CEO and General Manager of Ooredoo Kuwait Sheikh Mohammed bin Abdullah Al- Thani who said: “Proud of the company’s’ achievements and delighted with our staff’s continuous efforts. As a company we are very keen to gather and communicate as one family especially during the Holy month. I will use this gathering to express my appreciation to the team who worked hard on our Ramadan 2016 TVC, which has generated a huge success in Kuwait and the region, thank you all and keep the great work up”
Ramadan TVC “Closer Connection”
Ooredoo’s Ramadan 2016 television commercial is the first joint project between Ooredoo Kuwait, Qatar and Oman; it has reached over 1 million views on YouTube within 48 hours of its release on the first day of Ramadan. The commercial this year has focused on the true spiritual essence of Ramadan, and is entitled “Closer Connection” in reference to the connection between man and God. The star-studded production’s lyrics are written by Emirati lyricist Ali Al-Khawar and the music is composed by Kuwaiti composer Fahad Al-Nasser. The song is a duet performed by Saudi singer Rashed Al-Majed and Egyptian star Angham, and features Tunisian singer Lutfi Boushnaq. The lyrics focus on the simplicity of making a strong connection with God by asking for His help sincerely and honestly, and it touches on the themes of God’s support and unconditional love to all people, regardless of their background.
A message of appreciation
During the annual ghabka, Ooredoo management has honored the team behind the great success achieved for the Ramadan TVC, including the commercial producer ‘Senyar Productions’ represented by its General Manager Khaled Al Roudan and both Nouf and Badriya Al Roudan. Ooredoo has also honoured the Kuwaiti retired actress Raja Mohammed and the actor couple Fouad Ali and Haya Abdulsalam, in addition to a number of social media influences known for their philanthropist work, such as Safa Al-Failakawi, an advocate of adoption, in addition to Kuwaiti university students in the USA, Group 228. Ramadan TVC is considered the second collaboration between Ooredoo Kuwait and Senyar; the production company is behind last year’s Ramadan commercial, which won 3 national awards for its innovation and creativity.
During the annual gathering, Ooredoo Kuwait has conducted its quarterly ‘Star Awards’, rewarding its distinguished employees for their outstanding performance in the first quarter of 2016. CEO and General Manager of Ooredoo Kuwait Sheikh Mohammed bin Abdullah Al- Thani and Chief of Human Resources and Administration Services Saleh has rewarded 18 employees presenting them with trophies. Ooredoo presented the award of the Champions Team category, which is given quarterly to teams who demonstrate exceptional dedication above their scope of work. The award was given this quarter to a team from the B2B department, with the attendance of the department’s senior manager, Hamad Al Marzouq. The evening program was full of entertainment, draws, competitions and prizes.
The month of giving and generosity
Ramadan 2016 has witnessed the re-launch of Ooredoo Volunteers Program, which comes as a result of the great success achieved upon the official launch of the program last year. This program was launched in cooperation with Spread the Passion, a local non-profit organization which aims at encouraging youth to be more engaged in voluntarily programs.
Ooredoo has also sponsored ATAHUB initiative that aims to raise the community awareness, collaboration and engagement in initiatives that have a positive return on the society and its needs. In addition to Jaribha initiative, which is an online platform based on the concept of “reward crowd-funding”, where business creators can achieve their project goals through the support of people in return for rewards.
Additionally, Ooredoo took the responsibility to conduct several charitable events, such as giving out meals daily throughout the month of Ramadan at Ooredoo’s Iftar tent located in Al Soor street, Kuwait City, opposite to the company’s headquarter.
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