LaLiga, the Spanish football League, on Thursday announced the appointment of Maite Ventura as managing director for the Middle East and North Africa.
LaLiga currently has 11 offices including New York, South Africa, Nigeria, Singapore, India, China and Mexico and 45 delegates, with a reach of over 80 countries.
Ventura joined LaLiga in 2017 as a delegate for the Dubai office, and has been managing different institutional, sport focused, and socio-educational projects in the MENA region hoping to grow the business, promote new future talent and leaders, using football as a developmental sport to achieve these goals.
“LaLiga is the most popular international competition in the region and we have a big opportunity to continue to strengthen our global presence as well as the engagement with our fans in the Middle East and North Africa. I am very excited to be part of this team as I believe we have a very bright future ahead of us in this part of the world.”
LaLiga already boasts significant links with the UAE dating back to 2013, when it opened offices in Dubai, its first permanent base outside Spain.
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